PARTNERS

LONGTAIL wouldn’t be what it is without the support of the brands that bring this experience to life—each one known for craft, culture, or performance in their own lane. These aren’t just logos—we collaborate with people who understand what we’re building and help us raise the bar at every stop.

• Good Art Hollywood – Makers of unapologetically bold luxury goods, built in L.A. and worn by people who don’t follow trends—they set them.

• Black Rifle Coffee company - Veteran-founded, unapologetically bold, and brewed for those who run on grit—not cream and sugar.

• Leica – The legendary German camera brand capturing moments along the rally with the same precision they’ve brought to photography for over a century.

• Wrap Legends – The visual storytellers behind some of the wildest car liveries on the road—trusted to wrap the machines that deserve attention.

• Vorsteiner – Precision-forged wheels that blur the line between race tech and sculpture—built for drivers who care what their stance says.

• MDS Energy Development - One of America’s fastest-growing oil and gas developers—fueling big ideas and even bigger drives.

• -273 – The coldest name in racing gloves and gear—trusted by pros, worn by drivers who don’t just want grip, but attitude.

• Westime - Curators of the world’s finest timepieces—Luxury watches curated for those who never show up late—or quietly.

• Liqui Moly – Germany’s gold standard in motor oils and additives—track-tested, engine-approved.

• Race Service – Our creative engine and cultural compass—bringing visual identity, storytelling, apparel, and brand energy to a whole new level.

We don’t take these partnerships lightly—because what we’re building here isn’t just a rally. It’s a full-spectrum experience, made better by people who live and breathe the same values we do.